Catalog KPIs

Updated by Constance Colboc

Report : Catalog KPIs

Data > Reports> Catalog KPIs

Indicator

Signification

active_offer_count

Number of active offers in your catalog. For most of the marketplaces, the active/inactive status is given by the marketplace, once a day.

active_offer_without_comp_count

Number of active offers withour competitor.

active_skus_without_known_offer

Number of active offers for which Multiply can't find you offer, excluding the ones known to be out of stock. This number should be close to 0.

average_listing_price_inc_vat

Average listing price of your catalog, based on recovered prices. This indicator should be interpreted with caution. Strong variations may lead to a search for the cause.

buybox_count

Number of Buy Boxes obtained among your active and in-stock offers.

observation_buyboxes

Reserved for Scale plans.

Number of observations in which your offer wins the Buy Box over 24 hours. The number of observations is related to the volume of price quotes, not to the number of offers.

As the number of observations per product is correlated to the Buy Box, this indicator should be interpreted with caution.

observation_count

Number of observations made over 24 hours.

observed_distinct_skus_24hr

Number of different offers observed over 24 hours

obtainable_buyboxes

Number of offers for which it seems that the Buy Box could be obtained but is not. This is the case for example if your price is higher than the minimum price.

recommendation_changes

Number of price recommendations suggesting that the price change, over 24 hours.

recommendation_count

Number of price recommendations over 24 hours.

skus_seen_at_min_price_or_below

Number of SKUs whose price is less than or equal to their calculated minimum bound.

revenue_increase_from_discovered_sales

Let us assume that our ref price is €100 for a certain SKU. We define the sales that are attributed to repricing (by Multiply):

(A) - When we sell below the ref price (e.g. €98) we attribute the entire revenue to Repricing. This is because if the item was listed at the ref price, the sale probably wouldn't have been made

revenue_increase_from_increased_margins

Let us assume that our ref price is €100 for a certain SKU. We define the sales that are attributed to repricing (by Multiply):

(B) - When we make a sale above the ref price (e.g. €102) we attribute the revenue above the ref price to repricing (€2 in this case). This is because, without a repricer, the client would have made the sale at the ref price.

total_revenue_increase_from_repricing

Total revenue due to repricing - (A+B)


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